faq's our story






Since childhood, I was naturally a healthy eater, yet had one major downfall...

...homemade baked goods. I never drank soda, ate chocolate or liked salty chips, but homemade baked goods were a different story. Moist, sweet and baked with love, these treats nourished my senses.

Fast forward to 2007, when I pursued a new career as holistic nutrition counselor at Institute of Integrative Nutrition. There I learned about the connections between what you eat and how you feel; how sugar, wheat and dairy (the key ingredients to my favorite treats) can negatively impact health. I could no longer enjoy my childhood favorites with the same enthusiasm. Instead, I wanted to create a solution that both I and my clients could enjoy. My mission, to recreate homemade baked goods using the highest quality natural and organic ingredients, loaded with health benefits and free of the bad stuff. Just pure and honest.

In September 2009, I launched purely elizabeth, a line of gluten free baking mixes using nutritious whole grains and superfood seeds (hemp, flax and chia), free of sugar, dairy, wheat and gluten.

I hope you enjoy,





We are committed to improving the health and happiness of those around us.

We believe that good health begins with what you put into your body. When you eat better, you feel better. It's that simple, you are what you eat. That’s why we are passionate about using the highest quality natural and organic ingredients loaded with health benefits and free of the bad stuff. But it doesn’t end there. In order to be healthy we also need a clean environment, which is why we are committed to a sustainable planet. We hope you enjoy our natural foods and snacks made from the purest ingredients around.


  • Make food using simple, pure ingredients.
  • Support non-profit organizations committed to bettering the health of our community.
  • Educate consumers about the benefits of real food.
  • Use eco-friendly practices as much as possible.
  • Improve the health and happiness of our employees, customers and communities.
  • Support sustainable farming practices.



Giving back to the community is integral to the future of our health. We donate 2% of sales to non-profit organizations striving to help the health of our planet and future generations:

1% for The Planet: As a member of 1% to the planet, we donate a portion of our proceeds to a number of non-profit organizations committed to bettering the health of our community through education and sustainable farming practices.


Good health goes beyond what we put in our mouths. Having a clean environment, supportive relationships, sustainable exercise routine and a balanced work/personal life all intersect when we talk about health.

As a company, we may not be able to make sure our customers get daily self- care but we can directly improve their lives by providing healthy food alternatives and doing our part to support the environment.

In addition to our current green practices, as our company evolves we strive to provide 100% green friendly packaging as well as source all ingredients from organic producers. In the meantime, all of our ingredients are either organic or natural- NON-GMO. We invest in only green friendly products in our office.



Check out our recent press HERE

What others are saying about purely elizabeth...


copyright © 2009 Appetite for Healthy Living LLC