An Evolution of Purely Products + Packaging

A lot of you guys may be super familiar with Purely Elizabeth. However, a lot has changed over the past seven years from packaging, to new products, to discontinued products that you may not know about.

So follow along with us as we take a trip down memory lane for the ultimate #transformationtuesday.

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Elizabeth’s very first Microsoft Word – created packaging drafts!

Our muffin and pancake mix making their debut at a Westchester Triathlon.

Cookies!!!

Our baking mixes hit store shelves.

We launch our beloved granola! The first granola was packaged in boxes.

Our granola gets a revamp and we make the switch to resealable pouches.

Our adorable granola 2 oz mini bags hit the scene.

Purely makes oatmeal!

We almost put our oatmeal in canisters! But instead we went with the cute pouches below…

Oatmeal on oatmeal on oatmeal!

We launched a line of Ancient Grain Muesli.

And a Granola + Puffs Cereal — our award-winning granola + unsweetened millet puffs.

And then we put our Muesli in pouches!

We came out with single serve cups! Our Ancient Grain Oatmeal in an on-the-go cup.

And our Granola + Puffs Cereal in single serves…

This spring we launched the first Probiotic Granola AND a Grain-Free Granola.
The gang’s all here. Hope you enjoyed this blast from the past!