Live Purely with Jeni Bauer

Start Small and Grow with Jeni Britton Bauer of Jeni's Splendid Ice Creams

This week’s guest is Jeni Britton Bauer, ice cream maker, author, and entrepreneur. Jeni is the Founder and Chief Creative Officer of Jeni’s Splendid Ice Cream, now with over 60 scoop shops and pints available nationwide. Jeni talks about the influence both her grandmothers had on her ability to believe in herself and take a leap of faith, and how she went from being enrolled in art school to opening her first ice cream shop in 1996. Jeni shares her sage advice for smaller businesses looking to grow, the measures of quality she looks for in her dairy farms and ingredients, and a few of her personal favorite flavors.

Once you start to know who you are, then you start to know what you’re about. - Jeni

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