From Greek Roots to a Global Brand and How to Pick the Right Olive Oil

From Greek Roots to a Global Brand and How to Pick the Right Olive Oil

"We truly think of Kosterina as a wellness lifestyle brand and we want to be able to touch people across many different categories in the way that the Mediterranean lifestyle really does that in so many different aspects of life." 

- Katerina Mountanos

Elizabeth welcomes Katerina Mountanos, founder and CEO of Kosterina, a modern Mediterranean lifestyle brand centered around high antioxidant extra virgin olive oil. In their conversation, Katerina talks about how her family's Greek roots shaped Kosterina, as well as her commitment to source the highest varieties of olives coming straight from southern Greece. Katerina discusses Kosterina's expansion into skincare, probiotic olives, and even olive oil cake. She offers valuable advice on transitioning from a side hustle to a full-time pursuit, drawing on her experiences at global giants like L'Oreal. Plus, Katerina delves into embracing the Blue Zone lifestyle.

Discount: Use Code PURELY for 15% off at checkout on Kosterina’s website.

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