Responsible sourcing Business as a force for good Empowering Communities
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our 3 pillars of action

Responsible Sourcing

We’re committed to sourcing a diversified mix of plant-based ingredients to maximize our products' nutrient density and support farmers in adopting regenerative agriculture practices.

Business as a force for good

As a proud B Corp, we’re committed to high standards of business, ensuring our decisions benefit all stakeholders, from our team and customers to communities and the planet.

Empowering communities

Our mission is to create a space where we can empower our community, employees, and partners to thrive on their wellness journey.

Pillar 1

Responsible sourcing

We intentionally select each ingredient in our foods for their nutritional value while also supporting our partner farmers in nurturing the ecosystem of their farms to produce healthier crops.

initiatives

  • Dwarf Coconut Tree Project plus

    In 2025, we launched a partnership with Tradin Organics to advance sustainability within the global coconut sugar supply chain. Together, we are launching a program that supports smallholder farmers in Indonesia through the cultivation of Kelapa Genjah Entog, a dwarf coconut variety that produces higher yields, improves safety, and ensures a more sustainable future for coconut farming communities.

    Over the next several years, our collaboration will focus on:

    • Expanding farmer livelihoods by funding and distributing 6,500 dwarf coconut seedlings to support around 2,275 smallholder farmers in Central Java.
    • Building a more resilient supply chain by integrating higher-yield, organically grown coconut sugar into Purely Elizabeth products while reducing risks for farmers through shorter, easier-to-tap trees.
    • Measuring long-term impact with Tradin Organics and local farmers to track metrics like sap yield, sugar output, soil health, and income improvements.

    By investing in this project, we aim to help safeguard the future of coconut sugar production, strengthen farming communities, and advance more sustainable agricultural supply chains.

  • Intentional Ingredients plus

    By the end of 2026, we have a goal of sourcing ⅓ of our total ingredient pounds from farms employing regenerative agricultural practices. We’re on track to meet our goal with the following progress:

    • 32% of ingredient poundage was grown with regenerative practices in 2024
    • 90% of ingredient poundage was Certified Organic in 2024
    • Sourced 3X the amount of certified regenerative organic certified coconut oil and coconut sugar in 2024 compared to 2023
    • Committing to 4X the amount of certified regenerative organic certified oats in 2026 compared to 2024

    Learn More

Our ingredients

100% of our oats we source are USDA Certified Organic. We have built partnerships directly with suppliers and growers to ensure the highest quality organic, gluten-free oats for our products.

100% of our oats we source are USDA Certified Organic. We have built partnerships directly with suppliers and growers to ensure the highest quality organic, gluten-free oats for our products.

Organic Oats

Made from freshly harvested coconuts, virgin coconut oil is known to metabolize differently than other edible oils, allowing it to break down in the liver as a potential energy source.

Made from freshly harvested coconuts, virgin coconut oil is known to metabolize differently than other edible oils, allowing it to break down in the liver as a potential energy source.

See Source

Coconut oil

Coconut sugar uses substantially less water than cane sugar production.

Coconut sugar uses substantially less water than cane sugar production.

coconut sugar

Sorghum is a drought-tolerant and sustainable grain with deep and complex root systems, which capture atmospheric carbon and help build healthy soils.

Sorghum is a drought-tolerant and sustainable grain with deep and complex root systems, which capture atmospheric carbon and help build healthy soils.

See Source

Sorghum

Organic hemp supports regenerative and sustainable farming through reduced chemical inputs, carbon sequestration, reduced water needs, and biodiversity support.

Organic hemp supports regenerative and sustainable farming through reduced chemical inputs, carbon sequestration, reduced water needs, and biodiversity support.

See Source

Hemp

Pillar 2

Business as a force for good

B Corp Certified businesses are mission-driven companies that balance purpose and profit. We’re committed to using our profits and growth to positively impact communities, employees, and the planet.

initiatives

  • B Corp plus

    Since 2015, Purely Elizabeth has been a certified B Corp . We’ve embraced the B Corp standards to guide our ongoing efforts in sustainability, community and supplier impact, and more.  As the certification standards continue to evolve, we remain dedicated to aligning with the most pressing issues facing businesses today, ensuring our practices stay relevant and impactful for the future.

    CHECK OUT SCORE HERE

  • Planet FWD plus

    Since 2024, Purely Elizabeth has been proudly working with Planet FWD, the leading decarbonization platform for food and beverage companies, to measure our carbon footprint. We’ve gathered and used the following to identify opportunities to reduce our emissions across ingredients, packaging, and transportation. 

    • Scope 1,2, 3 greenhouse gas (GHG) inventory for 2023 and 2024
    • Life cycle assessments on all product categories: oatmeal, cereal, and granolas
Pillar 3

Empowering Communities

As part of our commitment to help our community and employees thrive on their wellness journey, we’ve prioritized investing resources in farmer education and giving back to communities. Currently, Purely Elizabeth supports our employees with wellness and education benefits, paid volunteer time off, and company-wide give-back activities. But our work does not stop there.

initiatives

  • Rodale Institute plus

    Rodale Institute is a 501(c)(3) nonprofit dedicated to growing the regenerative organic agriculture movement through rigorous research, farmer training and education. Through our donation, we are able to sponsor two students to complete their Farmer Training Program where they are able to confront one of the world’s greatest challenges: creating a resilient global food system that improves human health and the environment.

  • Whole Foods Foundation plus

    As part of the Whole Foods Foundation, Whole Planet is dedicated to supporting and uplifting smallholder farms with tools and training, economic opportunities, food security, and clean energy and water. As a part of their Building A Sustainable Future initiative, Purely Elizabeth will be able to directly support providing microcredit lending to smallholder farmers who live abroad by donating a portion of our granola and cereal sales to this fund.

  • Growing Gardens plus

    Growing Gardens is leading local efforts to educate and provide the Boulder and Longmont communities with organic farming practices and produce, including distributing thousands of pounds of produce, as well as plant starts and seeds, to low-income community members to impart greater food security and hunger relief in the community. Our team has been fortunate enough to volunteer with them in the past, but we have elevated our support of this local grassroots organization by becoming a proud sponsor of the work they do for our local community.

  • Women Owned Business plus

    As a women-owned business, we strive to foster partnerships with women-owned suppliers and advise other female founders. The WBENC Certification is important to Purely Elizabeth as it represents our dedication to the growth and success of women-owned businesses.

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